Privacy Policy & Cookie Policy
1. Introduction
topukgamingsites.com is committed to protecting your privacy and ensuring the security of your personal information. As an independent casino affiliate and review site, we do not directly operate casino games or handle player funds. This Privacy Policy explains how we collect, use, store, and protect your data in accordance with the UK Data Protection Act 2018 and the General Data Protection Regulation (GDPR), specifically in our role as an affiliate.
2. Information We Collect
In our capacity as an affiliate site, we primarily collect non-personally identifiable information and limited personal data necessary for our operational and analytical purposes:
• Technical data (IP address, browser type, device information, operating system)
• Usage data (pages visited, links clicked, time spent on site, referral sources)
• Communication records (if you contact us directly via email or contact forms)
We do NOT collect sensitive personal identification information such as your name, date of birth, address, or financial details. When you click on an affiliate link and navigate to a third-party casino site, any data collection by that operator is governed by their own privacy policy.
3. How We Use Your Information
We use the information we collect for the following purposes, strictly within our role as an affiliate:
• To improve our website content and user experience
• To analyse website traffic and performance
• To track the effectiveness of our affiliate campaigns (e.g., recording clicks on affiliate links)
• To respond to your direct enquiries if you contact us
• To comply with legal obligations (e.g., age verification for site access)
We do not use your data for direct gambling operations, account management, or financial transactions, as these are handled by the third-party casino operators.
4. Legal Basis for Processing
We process your data based on:
• Legitimate interests: to operate and improve our affiliate website, analyse performance, and provide relevant content
• Consent: for certain non-essential cookies and marketing communications (if you opt-in)
• Legal obligation: to comply with age verification requirements and other applicable laws
5. Data Sharing and Disclosure
We may share limited information with:
• Analytics providers (e.g., Google Analytics) to understand website usage
• Affiliate networks and casino operators (anonymised or aggregated data for performance tracking, not individual personal data)
• Law enforcement agencies or regulatory bodies (when legally required)
We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes. Any data shared with third-party casino operators via affiliate links is subject to their own privacy policies.
6. Data Security
We implement robust security measures to protect the limited personal information we collect, including:
• Industry-standard SSL encryption for all data transmission on our site
• Secure hosting environments with appropriate firewall protection
• Regular security audits and vulnerability assessments
• Strict access controls for our team members
Please note that while we strive to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to also review the security policies of any third-party casino sites you visit.
7. Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, typically for analytical purposes or to respond to your direct communications. Usage data is generally anonymised or aggregated after a certain period. Any data retained to comply with legal obligations will be kept for the period required by law.
8. Your Rights
Under GDPR and UK data protection laws, you have the following rights regarding the data we hold as an affiliate site:
• Right of access: obtain a copy of your personal data
• Right to rectification: correct inaccurate information
• Right to erasure: request deletion of your data (subject to legal requirements)
• Right to restriction: limit how we process your data
• Right to data portability: receive your data in a structured format
• Right to object: object to certain types of processing
• Right to withdraw consent: for consent-based processing
To exercise these rights concerning data held by third-party casino operators, you must contact them directly.
9. Cookie Policy
We use cookies and similar tracking technologies to enhance your experience on our website and to support our affiliate operations. Cookies are small text files stored on your device that help us:
• Remember your preferences and settings
• Analyse website traffic and user behaviour to improve our content
• Track clicks on affiliate links to ensure proper attribution for our partnerships
• Provide personalised content and recommendations for casino offers
• Measure the effectiveness of our promotional campaigns
10. Types of Cookies We Use
Essential Cookies: Required for the website to function properly (e.g., age verification, cookie consent). These cannot be disabled.
Performance/Analytics Cookies: Help us understand how visitors interact with our site and identify areas for improvement in our content and recommendations.
Affiliate/Marketing Cookies: Track your journey from our site to third-party casino operators to attribute successful referrals. These are crucial for our business model.
You can manage your cookie preferences through your browser settings or our cookie consent banner. Please note that disabling affiliate cookies may impact our ability to provide you with relevant offers and maintain our free service.
11. Third-Party Links
Our website contains numerous links to third-party online casino websites. We are not responsible for the privacy practices or content of these external sites. We strongly encourage you to review their privacy policies and terms of service before providing any personal information or engaging in gambling activities on their platforms.
12. Children's Privacy
Our services are strictly for individuals aged 18 and over. We do not knowingly collect or process personal information from minors. If we become aware that we have inadvertently collected data from someone under 18, we will delete it immediately. We also promote operators who have robust age verification systems.
13. International Data Transfers
While we primarily operate within the UK, some of our service providers may be located outside the European Economic Area. When transferring data internationally, we ensure appropriate safeguards are in place, including standard contractual clauses and adequacy decisions.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website. Your continued use of our services after such changes constitutes acceptance of the updated policy.
15. Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how we handle your personal information, please contact our Data Protection Officer at privacy@topukgamingsites.com.